Homebase for Health

A simplified and personalised health and wellbeing experience for all

Virgin Pulse provides the industry’s most comprehensive digital front door for all things health, wellbeing, and navigation – a Homebase for Health®.

Homebase for Health(R) means streamlined access to the resources and tools needed to build lasting, healthy behaviours. Having everything in one place makes it easier for people to understand the goals of their personal health journey and take action to realise them. By connecting data, people and technology, every member gets served up a unique, engaging experience.

Wellbeing

Maximise individual wellbeing – ensuring everyone is invested in the daily habits that drive better health.
Health

Expert tools and advice to help people holistically on their journey to better health
Navigation

Everything your people want and need in one easy to access place

Changing lives for good. One person at a time.

Our platform has been intentionally designed to tangibly and significantly improve engagement, by enabling people to make better decisions about their health and wellbeing. We believe this is the key to helping members and delivering better outcomes across the board.

We start with a digital front door that serves as a one-stop shop for all things health, wellbeing and benefits navigation. Our comprehensive Homebase for Health is designed to help every member find value wherever they are in their journey.

A deep data set and analytics capability that powers engagement

Data is central to our ability to communicate with members and impact the decisions they are making with respect to health and wellbeing. It is also central to building a closed-loop system that links actions to outcomes to prove the impact of our programmes and platform.

Over the past decade we have developed a 360-degree view. We have data on 275 million consumers, including hundreds of data points that enable us to personalise our platform and messaging. The high relevance, frequency and value of interactions with Homebase for Health, all powered by data, are what build trust and create repeatable actions with members for the long-term.

The broadest, curated partner ecosystem

Seamlessly connects people to whole-person health and wellbeing experience from the most sought-after partners in seven categories including mindfulness and resilience, nutrition, physical activity, musculoskeletal health, tobacco, financial wellbeing and family health.

Additionally, pick and choose from a vast ecosystem of third-party benefits and wellbeing solutions that easily integrate into a single-platform member experience. Partner solutions can be sold, contracted and invoiced through Virgin Pulse to minimise administrative burdens.

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Global Scale and Capabilities

Rich Data Layer and Intelligent Personalisation

Flexible Integration Framework

Compelling, Multi-Channel Engagement

Data Security and Privacy Framework

Real-time Programme Insights and Analytics

Client Support and Strategic Consultation

Versatile Rewards and Incentive Engine

Science-Based Behaviour Change Techniques

“Every company wants to do more work with fewer people. When you encourage employees to exercise and eat healthy, you’re going to have more productivity in the workplace.”

Kim McCracken, VP Senior Benefits Administration

“I like the ability to customise and integrate all of our different health and safety initiatives into the Virgin Pulse platform.”

Jamie Aslin, Team Leader – Ergonomics, Health, and Wellness

“When you put your people first, profits will follow. And when you have happy employees, you will have happy customers as well.”

Beata Kashani, HR Director, Total Rewards

“We know that employees who are thriving in multiple areas of wellbeing and maintaining joy in their work have more energy and resilience while providing amazing care to our patients. Plus, taking care of our greatest asset is simply the right thing to do.”

Melanie Cumbee, Director of Organisational Health and Wellbeing

19 days
an average member engages per month
75%
Members who reported a positive lifestyle change
$1,029
Average savings in annual healthcare costs

Time to activate change.